Remodeling Retargeting Ads: A Potent Business Tool
Among the most influential tools to leverage for your business, remodeling retargeting ads are designed to display advertisements to potential leads who have previously engaged with your business. This increases the likelihood of converting them into paying customers significantly.
Key Advantages of Retargeting Ads
Have you ever casually mentioned something and then received targeted ads on Google or Amazon for that very product minutes or hours later, prompting you to make a purchase? This process is known as retargeting, and it works similarly for your remodeling company.
The Major Benefits Include:
- Cost-effectiveness: substantially cheaper than cold ads.
- Enhanced Brand Awareness: Keeps your brand in front of potential customers.
- Higher Conversions: Up to 10 times higher conversion rates.
- Customer Retention: Helps you stay top of mind with your current customers.
Retargeting Ads on Different Platforms
- Facebook/Instagram: Our remodeling SEO services include budget-friendly retargeting ads on social media platforms, which offer improved click-through rates (CTR) and play a significant role in our strategy.
- Google: By managing retargeting ads on Google, we can target website visitors with banner ads on other websites, extending the reach of our retargeting efforts beyond your own site.
Unlock Everything You Need to Turbocharge Your Business with Us
- Deliver qualified, exclusive homeowners to remodeling companies for kitchen, bath and whole house remodels.
- Opt for a fully trained virtual front desk employee to follow up & schedule your leads (optional).
- Receive unlimited support from a dedicated account manager
- Automate appointment reminders and confirmations
- Get email and text notifications when leads come in.
Retargeting Ad Campaign Essentials
- A key requirement for successful retargeting ad campaigns is having sufficient data.
- To gather this data, it is essential to install Facebook & Google pixel on your website and funnels. And unless you already have a list to work with, generally we will need to run remodeling Facebook ads or remodeling Google ads to build a sufficient list to retarget.
- When partnering with us, we take care of the entire process, handling the installation and data gathering on your behalf.
Let's Build Your Sales Machine
Why Should You Run A Retargeting Campaign?
Enhanced Brand Awareness
Retargeting ads accelerate the process of building brand awareness.
Access to Valuable Insights
These ads offer valuable insights into the sources of actual conversions.
Increased Sales Potential
Abundant exposure to retargeting ads significantly enhances the likelihood of generating sales.
Precisely Targeting the Audience
With these ads, you can specifically target individuals who have already demonstrated interest in your services.
Reducing Expenses
By targeting an audience that is already interested in your services, you can effectively lower your marketing costs.
Improved Return on Investment (ROI)
With higher conversion rates and increased sales, you can achieve a greater return on investment.
Stop Relying On Lead Share Companies & Start Making Real Sales
If you own a remodeling company and are struggling to stay busy, it’s likely because you’re relying on outdated methods to attract new clients. Say goodbye to HomeAdvisor or Angie’s List!
With our automated system, you can generate installation inquiries on autopilot, even while you sleep. No more relying on outdated methods for your remodeling business.
Say ‘GOODBYE’ To:
- Nonresponsive or fake leads
- Overpaying on unnecessary marketing channels
- Being oversold or overpromised from other marketing companies
- Low quality leads
- Leads that only need a handyman
- Shared leads
What we provide?
- High quality kitchen remodel leads
- High quality bathroom remodel leads
- Brand recognition in your service areas
- Real opportunities to close real prospects
- Systems to help you show up and close deals
Prospect Data Management Software
Enhance your sales exponentially by incorporating HomeProTrack CRM into your marketing strategy. This powerful tool streamlines your business operations, enabling you to efficiently organize customer credentials, communications, and pipelines. Experience the benefits of automated lead nurturing and a well-structured workflow system, leading to significant improvements in your sales performance.
RenovateROI HomeProTrack CRM
Realtime Conversations As Leads Come In
From Lead To Appointment In Your Calendar
STEP ONE
Pick the location of your services
STEP TWO
We create targeted marketing for that location
STEP THREE
Your company is then positioned to be placed in front of those homeowners
STEP FOUR
Your ideal type of lead begin to roll in consistently
STEP FIVE
Those leads turn into appointments, filling up your calendar
STEP SIX
You show up to those appointments and close the sale
Frequently Asked Questions
Remodeling Retargeting Ads Questions
After we have developed a solid list of interactions with your ads, we recommend allocating about 10% of your digital marketing budget for retargeting these audiences.
It’s crucial to understand that retargeting ads should be distinct from traditional direct response ads. In retargeting, prospects are already aware of your existence but may not have made a purchase for various reasons.
A successful strategy we’ve implemented for our clients is utilizing customer video testimonials. If you have any customer videos that you would like to use for retargeting, feel free to contact us. We can create a fully-branded video tailored for retargeting your remodeling company.
Generally, a Facebook Pixel with at least 200 or more page views is sufficient to start a retargeting campaign. This level of data can typically be achieved within a month of launching an average Pay-Per-Click (PPC) campaign.
