Profitable And Scalable Remodeling Lead Generation
Our team of experienced Remodeling SEO professionals possess extensive hands-on expertise in lead generation. They leverage this knowledge to create and implement effective lead generation methods through the most proven marketing channels. RenovateROI employs forward-thinking and inventive digital marketing strategies that drive traffic to your company websites and convert them into high-quality leads and potential customers.
Unlock Everything You Need to Turbocharge Your Business with Us
- Deliver qualified, exclusive homeowners to remodeling companies for kitchen, bath and whole house remodels.
- Opt for a fully trained virtual front desk employee to follow up & schedule your leads (optional).
- Receive unlimited support from a dedicated account manager
- Automate appointment reminders and confirmations
- Get email and text notifications when leads come in.
Pay Per Lead vs Monthly Retainer
Contractors have two main options for remodeling lead generation, and while you can access both choices through our services, it’s crucial to make an informed decision regarding remodeling SEO services. Below, we provide some insights into this matter.
Advantages and Disadvantages of Pay Per Lead
Scalable & Straightforward
This lead generation approach allows for rapid scaling, with the potential to generate hundreds of leads per week. Specific criteria for leads, such as the size of the home, can be specified. The focus is on providing a straightforward deliverable, primarily centered around lead generation. It is an ideal option for owners aiming to scale rapidly and have a substantial ad budget (minimum $3,000-$5,000).
However, there are downsides to consider, such as not having ownership of marketing assets used in the process, and it requires an exceptionally strong sales team to effectively convert the leads.
Remodeling Lead Generation
Establish Trust in Your Brand
Embrace the online landscape promptly to engage customers with your business, as digital marketing proves to be the most effective approach. Utilize digital channels to generate leads, drive traffic to your website, and achieve rapid, lucrative outcomes.
Stop Relying On Lead Share Companies & Start Making Real Sales
If you own a remodeling company and are struggling to stay busy, it’s likely because you’re relying on outdated methods to attract new clients. Say goodbye to HomeAdvisor or Angie’s List!
With our automated system, you can generate installation inquiries on autopilot, even while you sleep. No more relying on outdated methods for your remodeling business.
Say ‘GOODBYE’ To:
- Nonresponsive or fake leads
- Overpaying on unnecessary marketing channels
- Being oversold or overpromised from other marketing companies
- Low quality leads
- Leads that only need a handyman
- Shared leads
What we provide?
- High quality kitchen remodel leads
- High quality bathroom remodel leads
- Brand recognition in your service areas
- Real opportunities to close real prospects
- Systems to help you show up and close deals
Retainer Based Model
Comprehensive & Long-Term
In this model, you can establish a comprehensive and long-term partnership, retaining complete ownership of all assets created exclusively for your business, including the website, funnels, and pages. By paying a fixed monthly fee, you ensure predictability without any unexpected surprises.
This approach is well-suited for companies aiming to diversify their business growth across multiple revenue streams. However, it's worth noting that it might be slower to receive leads compared to opting for our pre-existing assets in your market.
Additionally, a monthly retainer might be considered an inconvenience by some.
Remodeling Leads Statistics
Valuable Content Marketing Insights
Approximately 95% of leads are generated through online marketing campaigns, emphasizing the immediate importance of prioritizing SEO (Search Engine Optimization) and SMM (Social Media Marketing).
Moreover, over 97% of remodeling companies' leads are local, underscoring the need to invest significantly in local SEO strategies.
Let's Build Your Sales Machine
Prospect Data Management Software
Enhance your sales exponentially by incorporating HomeProTrack CRM into your marketing strategy. This powerful tool streamlines your business operations, enabling you to efficiently organize customer credentials, communications, and pipelines. Experience the benefits of automated lead nurturing and a well-structured workflow system, leading to significant improvements in your sales performance.
RenovateROI HomeProTrack CRM
Realtime Conversations As Leads Come In
From Lead To Appointment In Your Calendar
STEP ONE
Pick the location of your services
STEP TWO
We create targeted marketing for that location
STEP THREE
Your company is then positioned to be placed in front of those homeowners
STEP FOUR
Your ideal type of lead begin to roll in consistently
STEP FIVE
Those leads turn into appointments, filling up your calendar
STEP SIX
You show up to those appointments and close the sale
Frequently Asked Questions
Remodeling SEO Questions
Unlike what you’re probably used to, every lead we generate on a campaign we are running for you, is exclusively yours.
It depends on a number of factors, including which lead generation channel we decide to use. On the quick side, we can have a lead gen campaign built and running in as little as 7 days (more expensive). On the longer-term avenues (more affordable) we start getting consistent lead flow usually in the 3-6 month range, depending on competition in your local market.
Our findings show that the success rate of lead sales varies depending on the company we sell the leads to.
To test this, we split a batch of leads into two and sent them to different companies (not the same leads). The companies with a strong brand presence, a more comprehensive sales process, competitive financing, and extensive closing experience were able to close between 40-50% of the leads we sent to them.
Ultimately, your closing rate will depend on these aforementioned factors.
As a standard practice, we typically advise clients to prioritize building a robust organic online presence using our retainer model before delving into Pay-Per-Lead (PPL) strategies. This approach not only tends to improve the average closing rate, but also generates a consistent flow of leads that helps establish a strong foundation before scaling rapidly.
However, if your company is larger (yearly revenue of $5 million or more) and has the resources to invest in leads to support your sales team, PPL can be a viable option.
Excellent question! The cost of our leads will vary depending on the type of leads we generate for you, such as kitchen remodels, bathroom remodels, whole house remodels, etc.
Our primary method for calculating lead costs is as follows:
Determine the Average Order Value (AOV), which could be, for example, $10,000 for a converted lead in a particular case.
Divide the AOV by 3 (i.e., $10,000/3 = $3,333).
Calculate the cost per lead based on a 5% conversion rate (i.e., 0.05 x $3,333 = $167).
